FOR FOUNDERS OF HEALTH & WELLNESS BRANDS

We've run the business you're thinking about selling.

NutriScience buys, funds and helps fix small health and wellness brands. We’ve bought five since 2004, and we still own every one of them.

YEARS OPERATING BRANDS
0
BRANDS ACQUIRED
0
VERIFIED CUSTOMER REVIEWS
0 +
REVENUE RANGE WE BUY
$1M – $ 0 M

Where are you?

Most founders reach us somewhere in one of these situations. Start wherever you actually are. Nothing you tell us goes further than us.

I want to sell

A full exit, to someone who will run the brand rather than strip it for parts.

I want liquidity, not an exit

Take money off the table personally and keep building the company you still like running.

Something's broken

Margin gone, growth flat, a channel eating you alive. We have fixed this in our own companies.

Not selling yet? That's the best time to talk.

What you eventually get for the business is mostly decided two years before you ever meet a buyer. We are glad to be useful long before there is a deal.

FUNCTIONAL FOODS
SUPPLEMENTS

What we buy

WHAT YOU MAKE

Supplements, functional foods, natural CPG and wellness brands.

YOUR REVENUE

Between $1M and $15M a year.

WHAT WE CAN DO

Buy it outright, buy part of it so you can take money off the table, or come in and help fix what is broken.

The brands we own and run

We didn’t assemble a portfolio. We bought companies and kept them.

The Greens Plus superfood product family

Greens Plus

SUPERFOOD & NUTRITIONAL POWDERS

The original green superfood brand, formulated in 1989. Scaled into national retail to top SPINS rankings and multi-year best-seller status at Trader Joe’s.

ACQUIRED

2016

BRAND SINCE

1989

The EnergyFirst protein and wellness product range

EnergyFirst

PREMIUM PROTEIN & PERFORMANCE

Premium whey protein isolate and green drinks, sold mostly direct. Made the Inc. 5000 in 2010, and over 80% of the business is repeat customers.

ACQUIRED

2004

CUSTOMER RATING

4.9 / 5